Cyber Monday Job Search “Deal”

According to CareerBuilder’s 2016 Cyber Monday survey, more than half of workers (53%) say they spent at least some work time holiday shopping on the Internet. Of this group, 43% spend an hour or more doing so. <Insert gasp!>

If you are #jobsearching and want a new career in 2019, use that hour to update your online presence.

My Cyber Monday “deal” for you today are 5 free tips that will give you a stronger #Linkedin profile in under an hour.

1. Take a look at your headline. Does it tell others who you are & how you can impact the bottom line? I love William‘s suggestion in Forbes to use ” Job title/company + Keywords + Zing!”

2. Do you currently have a background image? If not, consider creating a custom background in Canva. It’s hands down the easiest way to have an original background.

3. If your page needs some “spice”, consider adding a few symbols to help you tell your story. Brynne wrote an excellent article with symbols you can literally copy and paste

4. Put your contact information in your summary statement so that you can be contacted without a connection request. If you want a new job, you need to make it as easy as possible for people to find and connect with you.

5. Customize Your LinkedIn URL. What are some other ideas?

Original LinkedIn post:


  • Sarah Johnston

    I’m a former corporate recruiter and industry “insider” who got tired of seeing talented high-achievers get passed over for opportunities because they did not have the right marketing documents or know how to position themselves in interviews. I have relocated multiple times across the country as a “trailing spouse” and have had to execute job searches in completely cold markets (where I literally knew no one!) I have been named a LinkedIn Top Voice in the career space in 2019, HR Weekly’s Top 100 Most Influential People in HR, named the owner of the “best resume writing firm for experienced executives” by Balance Careers and a “top follow” by JobScan in 2019 and 2020.

Sarah Johnston

Sarah Johnston is a former corporate recruiter and industry "insider" with a passion for empowering high-achievers in their career journeys. Frustrated by talented individuals being overlooked due to ineffective marketing documents and interview strategies, Sarah made it her mission to equip professionals with the tools and knowledge to succeed. As a seasoned "trailing spouse" who relocated multiple times, she understands the challenges of executing job searches in unfamiliar markets. Sarah's expertise and impact have earned her recognition as a LinkedIn Top Voice in 2019 and a spot on HR Weekly's Top 100 Most Influential People in HR. Her resume writing firm has been acclaimed as the best for experienced executives by Balance Careers, while JobScan listed her as a top follow in 2019 and 2020.

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